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Why Intuition is Gaining
New Respect
as a Smart Skill in Business
Courtesy of a hot
little business book called ting! - A Surprising Way to Listen to
Intuition & Do Business Better by author Arupa Tesolin,
currently retailing in 6 countries and due to appear on the
bookshelves of North American retailers this spring, getting more
intuitive has become the new business imperative. Too much knowledge,
it turns out, can be an impediment to innovation.
Arupa, a Trainer, Speaker
& Innovation Coach is one of the world's leading authorities in
business intuition and developing intuition skills in the workplace.
She has authored over 100 international business feature articles on
intuition, innovation, management and training in leading
publications. Read her article below to learn more.
Intuition
As a Sustainable Business Advantage -
8 Ways to Master
Intuition & Transform Your Business
Copyright August 2001.
Revised Feb. 2007 by Arupa Tesolin, Intuita, www.intuita.com
Sure as the sun will
rise on another day, the current economy will change, suitably and
often unpredictably. The early 2000's upward surge in technology and
just as unwittingly it's consequent downward lurches in negative
profit went contrary to the grains of most analyst views. Could it be
that analysts are just as reined in by unsubstantiated information as
non-analysts? Just how relevant in today's unprecedented and
changing world business economy is the analyst view? For all the facts,
market studies, corporate reports, knowledge and information, it can
still be... wrong!
The challenge of
highest magnitude is most certainly the following. How can we create a totally
sustainable business ecology? Are we valuing the right things? What we
ignore during an "up-time" (like real sales and profits) are
the very things that come back to haunt us during the down. And like
gravity, until we learn to defy it, there is always up and inevitably
down.
I continue this article
by way of a "logical" solution looking for ways to defy
gravity. If we become gravity we are no longer subject to its forces,
and thereby proceed forward with an understanding of it's principles;
what works with it and what works against it in that context. There's no point going against gravity unless
you have the capability to build a metaphorical spacecraft that uses natural laws to go beyond
it and in order to build it it cannot be the product of a limited imagination.
The use of intuition in business, I believe, is such a craft. It's value in
business is probably immeasurable, and it's worth is infinite. Put this
way, it probably costs us a lot more, $, stress, time, resources, not
to implement intuitive business solutions than it costs to implement
them. And the rewards are certainly an investment that outperforms
implementation. I venture to say we could have saved 7-10 of the last
20 years of progress and effort at the start of the
"technology-age" by including intuitive solutions instead of
allowing the "merely knowledgeable" to lead. Instead we lost
intuitive confidence and deferred.
It's no secret in the
global economy today that we are at the most unprecedented time in our
history together, that we have enough technology, know-how and
capacity to blow ourselves up or to heal every imaginable human want
and to potentially invent any device or thing. Clearly we give destiny
a choice of direction according to our imagination (which is largely
limited to benchmarking and incremental improvements these days), our
collective will and the desires of our souls.
But in order to do
this, there is ONE BIG THING to overcome - our overvaluation of
intellectual intelligence and subordination of intuitive intelligence.
Let me make the distinctions between the two. Intellectual
intelligence is the product of rational thought, known information,
facts, details, past performance, etc. The qualities of inspiration,
love and desire, while useful, are not required.
Intuitive intelligence
is quite another thing. When clearly apprehended it is superior to all
states of intellectual intelligence. It appertains knowledge from a
far vaster awareness, engages the heart beyond space and time, reaches
into the domain of unknown events, people, and imaginative potential.
It is unlimited, occasionally glimpsed fleetingly but tellingly by all
of us.
For the most part, and
in business life particularly, we are highly functioning impaired
people. Only because it seems "normal" to us, we continue.
Our current business thinking is rarely recognized for what it is - a
habit, of thoughts, meaning, values, assessments, and consequence.
Aside from the
motivation for profit, most business vision lacks inspiration. The
highest imagination, the highest outcomes for a positive
pollution-free environment, the highest outcomes for improved health
and quality of life will reap the highest rewards. Oh the money will
be there of course, but it becomes a consequence of imagination rather
than the primary driver. And as a consequence there will be muchmore
in the way of profit too. We have to completely reconfigure ourselves
and the notion and ecology of business. Then everything will change.
We already know this.
Whole-scale changes in individual awareness have already happened.
Rarely do we dare speak of this in a traditional business environment.
But we need a place to start. Here are 8 powerful levers for intuition
in business.
1. Recognize
Intuition as a Smart-Skill Which Can Be Developed.
INTUITION - What is it?
Most agree it is a sudden insight, certain knowledge that arrives
without "effort", or an inspiration. Intuitive intelligence
is a self-referencing system with our own cosmology and meaning. Having
an intuitive experience is like having a conversation with truth and
sourcing one's own higher power. Unlike "facts" which
presume a reliance on someone else's information, intuition is a
direct experience and, in that, is self-evident and self-validating.
It is either meaningful or it is not.
The personal experience
of intuition varies from episode to episode, person to person. Often
poly-modal, it engages sight, hearing, implicit knowledge, or a
variety of sense experiences combined. Sometimes it dream-like and has
"other-worldly" qualities. Often it is accompanied by a
sense of peace. A typical outcome involves learning something relevant
you already know implicitly but are not aware of consciously.
Usually intuitive
intelligence simply arrives but cannot be induced at will. At least,
that is the popular notion. But can we? Given my experience with
Intuita MindWare techniques the answer is an emphatic YES! Intuition
is a skill, a life skill, a business skill and the sooner we get that
the better off we will be. And it is immensely valuable - many
successful CEO's posses a high level of intuitive ability.
Current learning
competencies in organizations are mostly exogenous, which involves
taking in knowledge from the external. By contrast intuitive
intelligence learning is indigenous - requires an internal learning
focus. Implicit knowledge is "revealed" rather than
"processed" by the mind. Intuitive learning is accelerated
by getting "impediments" out of the way and enhanced through
self awareness practices, of which there are numerous approaches, such
as yoga, meditation, martial arts, mindfulness training to name a few.
Learning is extracted
via intuitive processes, learning tools, practices and exacted through
application. Unlike fact learning which is rarely questioned in
today's busy and dismissive business environment, "trust"
becomes the major learning issue.
2. Shift from
validating Intuition to developing Intuitive Capability.
We need to reinvent the
language of business, in it's current form, a predominantly mental
approach, intellectual, and derived from reductive science where
closed variables, closed systems and logic are norms. Most business
planning, projection and decision making models are still based onthis
arcane language. But science herself has evolved towards a recognition
of open systems, interconnection and relationship. Deep rooted
objections to intuition can overcome by "scientific proof"
of validity. But open systems don't fare well with scientific
reasoning. The old paradigms no longer fit the realities that are
becoming evident.
3. Build an
Intuitive Language for business & organizations that helps to
create/sustain a more Intuitive Culture. Support Whole People
with Real Commitment and engage the business practices that accompany
this.
This issue involves
WISE DEPLOYMENT OF HUMAN CAPITAL. We stand on a "precarious
mountain". We have more technology/info than we can apply with
less insight & wisdom than ever before. Underneath the
"Talent Retention Issue" there are some hard realities to
endure.
They are as follows:
1.) Human resources are borrowed not owned
2.) Current strategic focus is on "inducing employees to stay,
not in identifying the real reason they are leaving.
3.) Knowledge work undermines (2 meanings) the use of human creative
apparatus putting such workers at risk of mental enslavement where
their creative potential goes into the company rather than into their
own lives.
This is more serious
than it seems. The real issues are psychological. and have less to do
with your corporate strategy than you think. Modern business has a
very dogmatic way of disarming personal mythology and meaning for
workers. This is an affront to the soul. This approach unfortunately
doesn't come to terms with the fact that you cannot employ
"partial" people and probably hails from the factory era,
where hiring was for "hands and feet" while now it's for
"brains". People want freedom, both political and economic.
Implicit manipulation exists in currently accepted HR development
models in that personal opinion, aptitudes, meaning is relevant only
as it pertains to a specific beneficial outcome for the company. With
economics in a large way replacing religion as the supreme power over
our lives, economic freedom is the last vestige of unrequited selfhood
that the human soul quests for. Given freedom and choice, people will
find ways to pursue work or life activities that fulfill their hearts.
Quietly they go, voting with their feet.
Taken in a different
light, many more overtly fruitful outcomes are possible from an
intuitive approach. A whole employee will be happier, more truthful,
suffer less stress and when he/she commits himself to a project, it is
real. This is so unlike the feigned professional commitment most
workers today express. They might have the suit, the language, the
company attitude, but it's phony, it's not who they are, it's a role
that is played for status and salary.
The
companies/organizations who will lead success will find a way to help
people fulfill their dreams in a variety of ways -- through developing
the potential of their employees/staff partners, inspiring commitment
with a large vision, and having more open and honest communication
style that fosters real cooperation.
4. Recognize
the True Costs of Bad Business Ecology and the value of providing
emotionally healthy workplaces and processes.
Next we have to face
the human cost of bad business ecology, too much work/tasks, not
enough depth, low emotional investment/caring by companies. The real
cost of stress is in the billions, and difficult to measure directly.
At least 10% of today's workers are "clinically depressed".
The low attention span of today's workforce is alarming.
Here are the realities
that have an impact on innovation:
a.) Impaired people
cannot innovate well.
b.) Prolonged misery exacts a toll from even the strong.
c.) Most workers today have an imagination deficit.
Human capital does not
exist solely for the purpose of economic exploitation. The fact is
that the "human undertaking" at its roots is a spiritual
being. Devotion to a career, employment, or other role or vocation
comes ONLY after this. We like to pretend the only reason a person is
valuable is for their work. BEING human is the real work, and the more
difficult path. How many workplaces exist where you are valued for
being your best? At work we value status, money, freedom of
assignment, location, office size, decision-making power, and access
to information or technology as the end result. And we have the slimy
self-serving kind of organizational politics that accompany this
mind-set. No wonder people are leaving in a quest for something that
they find purposeful and meaningful.
The ideal of wealth
posited by our economic system has not lived up to our dreams. We have
more material things at the price of less time, more stress and less
quality of life, leisure and family -- and we think we've got a real
bargain. Even developing nations can improve their "quality"
of life with more employment, but the real danger is that they become
economically "colonized" by more prosperous nations who
prefer to believe the "dream" still exists, even though
existing proof from high numbers of depressed, stressed and medicated
workers tell a different story.
There are both risks
and opportunities that arise from evolving an innovation culture and a
more intuitive workplace. Business leaders fear the inevitable power
shifts from having less control over workers, changes in decision
making processes, and potential errors that may arise (however they
are still occurring) and that some good employees might leave they're
leaving anyway).
Opportunities result
from having more personal meaning, higher commitment, creative
solutions, and employee who co-create success, healthier workplaces,
and low implementation costs.
5. Practice
Creative Surge. Focus more on application with less analytical
information and more imagination.
Next we must OVERCOME
OUR USE OF TECHNOLOGY. We've become technologicallysmart but
creatively & practically dumb. Technology, information, tasks and
role demands on the job compete for attention. The more
"noise" there is, the less clear and effective we become. We
need to change the way we mentalize data which is linear and hails
from the Industrial Age. It's done in a linear, factory assembly line
way, we take information in to a big bin, then we sort it, categorize,
sift it, and some workable solutions emerge at the other end. There
are no surprises, no guts, no glory, no passion. In fact we display a
strong preference for information process automation over change.
Human beings are really
more like radios - they take in broadcast signals from everywhere.
Intuition is like a tuning station making signals clear and cutting
through noise and meaningless information. Intuitive solutions
involved sourcing from many areas, both known and unknown, solutions
emergein a creative, non-linear way. They are multi - directional, may
go apparently backwards, forwards or through dimensional strata.
Surprises are important. Opportunity inevitable. Change certain.
Self-aware people are
better listeners, change agents, relationship builders, partners, are
more anticipatory, proactive and trustworthy.
6. Recognize
the heart as an instrument of superior intelligence and perception,
the source of true intuition engagement.
We need a CHANGE OF
HEART. It seems we have perfected the art of bloodless heart surgery
in the workplace. Performance expectations can be met and exceeded
without it's involvement. Singularly this is the "root
cause" of stress.
Try this short
experiment. Experience in your own senses the thought of "having
an intuitive culture" vs. "working as you do today."
Feel the difference in your heart. Which one gets you more inspired?
We need to respond to
the heart. Heart intelligence is superior to intellectual knowledge.
It is non-local, non-temporal and unlimited. We cannot afford the
luxury of dismissing vital knowledge that lies outsidetraditional
knowledge domains. Instead we must allow ourselves to be "guided
by rightness", to cultivate emotional investment and personal
meaning,making sense with the heart.
7. Get specific
with Innovation Capital. Start Innovation with Innovators,
supported by Innovation Competencies, Learning Curriculum and
Development Plans.
We must develop
suitable competencies to attain innovation. Typically they are
"self"-competencies. While many organizational learning
efforts are aimed at the collective, to be effective, innovation must
begin at the individual level.
Organizations don't
innovate, people do, individuals do. We can jump-start the development
of these innovation competencies in a committed direct way -- turning
people into innovators, specific ideas into inventions.
The future is all about
unleashing innovation and invention capacity. To dream, then create.
To move a concept from the unimaginable to the imaginable, to the
conceivable, and finally the created.
For this we must create
the organizational supports for achieving it, such as training,
establishing both curriculum for innovation and priorities via an
innovation training plan. Intuitive intelligence plays a big part
here, probably it is number 1 on the list. But there are also several
more constituents.
After all, once a
company has trained for skills in communication, leadership, and
decision-making, what is left? The remainder of non-technical training
is to extend the creative capabilities of workers and executives.
There is no end to this, it is a continuum worthy of investment.
8. Shift from
the Descendant View of having an "Inherited Vision of the
Past" to an Ascendant View of the Future" where anything is
possible "ex nihilum", out of nothing.
To attain new visions
we must engage our imaginations. The current business practice is
adaptive innovation based on implementing incremental improvements.
Thus we proceed on the basis of an "inherited vision"
(someone else's, usually the industry norm) is operating dictum. If we
dream only adaptive dreams we encourage limitation and discourage
invention.
Pure innovation is
something else entirely. It is a new dream, a fresh vision. Our
innovation practice can change if we move from a descendant view of
the future to an ascendant view. All human performance evolves from
actuating a dream in a way that is personally meaningful. Ultimately
everything was made from nothing.
What's Your Plan of
Action? Hope to see you as our client soon!
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Arupa is a
Speaker/Trainer & Innovation Coach who is the author of the
new international business book "Ting ! - A Surprising Way to
Listen to Intuition & Do Business Better" and Intuita
MindWare, a self-coaching program to develop intuition smart
skills. Her company Intuita provides Innovation Learning events
as well as complete e-learning programs for Management &
Talent-Force Development. Email
her here or visit www.intuita.com
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